Values
Vision
“Our personal and refined hospitality shapes every stage of life.”
We create refined spaces of enjoyment, connection, and living in the Basel region – spaces that accompany people through their days, and sometimes through their lives. We make a positive contribution to the Basel region and take responsibility for our community. We define hospitality in a warm and inviting atmosphere, where both our guests and our employees feel welcome and cared for. We place the highest value on quality. Through our personal approach and genuine care, we give everything we do a distinctive and unmistakable touch. A visit with us leaves a lasting impression – also because we cultivate our reliable partnerships like genuine friendships: with mutual respect and on equal footing.
Mission
We are a diversified group of companies focused on Northwestern Switzerland, active in gastronomy, hospitality, catering, artisanal food production, retail, and services. Through our non-profit association MALIAN, we make a significant contribution to integrating people into the primary labour market. Our businesses are individually managed and uniquely positioned. Each stands for quality, refinement, and authenticity.
Our goal is to create refined and vibrant, inspiring and healthy environments for our customers, guests, and employees in every stage of life. With an entrepreneurial, long-term, and sustainable approach, we place great importance on social responsibility. This includes promoting culture, using ecological resources responsibly, and fostering social integration.
Values
Our values guide our actions. We shape our environment with trust and mutual support – the foundation for our shared growth and long-term success. By living these principles every day, we create an atmosphere where everyone can thrive and contribute to our shared vision.
“We shape Basel and the region.”
- Personal – independent, self-determined, and full of character
We stand out because we make our own decisions and remain true to our values. Our independence allows us to deliver personalised services, remain authentic and unique, and preserve our own distinct character. It gives us the freedom to explore innovative paths, develop and implement creative solutions, and create bespoke, positive experiences. - Respectful – towards people and the environment
Profound respect is at the heart of our cultural understanding. Within our teams, we cultivate sincere respect for ourselves, our customers, guests, partners, and the environment. We do not tolerate condescension – instead, we listen to each other and meet on equal terms. Humility is the foundation of our actions. - Open to change – proactive, participative, and consistent
We are agile and contribute proactively, seizing opportunities in our market and meeting new challenges head-on. This enables us to anticipate trends and develop location-specific, refined solutions that allow us, our partners, and the region to shine and make a lasting positive impact. - Together – with trust and openness
We are a community where everyone feels valued and included. This spirit is the heart of our corporate culture. Our open interaction shapes an environment that continuously thrives through closeness, trust, networking, and mutual support. - Impactful – in value and benefit
We strive for impact – expressed in meaningful contributions, exceptional results, and lasting change. We focus on quality, stand for service and innovation, and create real added value and positive effects for our company, the community, and the environment. - Sustainable – for us, for all, and for everything
For us, sustainability is not a trend but a deeply held conviction. We act responsibly – economically, ecologically, and socially. Our well-considered decisions are balanced, long-term in effect, and always future-oriented.